The playbook runs the same way every time.
Four phases, fixed sequence, auditable outputs at each gate. No improvisation. The math is on the screen before any spend is authorized.
Every engagement runs this sequence.
Unit-economics audit first.
Live spend. Live math.
Founder runs it. We leave.
The acquisition system is built, then stress-tested with real budget. Every funnel node reports a number—you watch the model update in real time.
By month three the founder operates the system independently. A hand-off that requires us to stay is a system we built wrong.
We map your CPA, LTV, and funnel leakage before recommending a single dollar of spend. No guesswork enters the model.
Three checkpoints. Three auditable outputs.
Gate 1: signed-off unit-economics model. Gate 2: funnel architecture with channel allocation. Gate 3: documented operating playbook the founder keeps.
Bring your current acquisition numbers. We'll map the leakage, run the unit-economics model live, and show you exactly where the system breaks.